Language selection

Search

Thirty-second meeting of the Pork Value Chain Roundtable: Record of decision

May 10 to 11, 2018 – Gatineau, Quebec

Key decision points

  • Noting the importance of the labour file, the Pork Value Chain Roundtable (PVCRT) will explore the possibility of writing to the Deputy Ministers of Employment and Social Development Canada (ESDC), Immigration, Refugees and Citizenship Canada (IRCC) and Agriculture and Agri-Food Canada (AAFC) thanking ESDC for the commitment made at the April 2018 All Chairs meeting and clarifying the commitment with regards to recurrence, level of representation and timing of the meetings.
  • The PVCRT agreed to write a letter to Minister MacAulay indicating its support for the plan to fund the Public Trust Steering Committee (PTSC).
  • The Sustainability Working Group will take into consideration the meeting's discussions and documents and will report back to the PVCRT on progress made with respect to sustainability and public trust in the pork sector.
  • The PVCRT will compare the investment climate and risk management tools in Canada to the tools available in other countries (for example, the United States (US) and the European Union (EU)). The results of this work will be shared with PVCRT members before having a conversation with the Canadian Bankers Association, which is planned for the next PVCRT meeting.
  • Maple Leaf Foods Inc. is organizing a meeting of the livestock industry to discuss animal health preparedness with the aim of developing a common vision and a unified and stronger approach to animal heath in Canada. The approach will be presented at a future PVCRT meeting.

Refer to Annex A for a complete list of decisions.

Introductions

  • The Co-chairs welcomed the 49 participants from the pork industry value chain.
  • The agenda and last meeting action items were reviewed.
  • The Government Co-chair updated PVCRT members on the 2018 Federal Budget as well as on the most recent annual All Chairs meeting of the Value Chain Roundtables held April 2018. During that meeting, discussions focused on the Agri-Food Economic Strategy Table, forum with Deputy Heads to discuss short-term priority issues, the PTSC and modernization of Value Chain Roundtables.

Sustainability framework for the pork industry

  • A national sustainability platform for the Canadian pork sector was developed by the Sustainability Working Group of the roundtable to establish a common approach among the pork sector stakeholders.
  • The platform was accepted by the roundtable with agreement that the PVCRT would be responsible maintaining the national sustainability story.
  • The working group will take into consideration the meeting's discussions and documents, including the cost of inactivity, the use of common terminology across sectors and the cost of the various options, and will report back to the PVCRT on progress made with respect to sustainability and public trust in the pork sector.
  • Undertaking a national life cycle analysis was viewed as an important next step.

Environmental footprint of hog production

  • AAFC presented a summary of available Canadian data that could be used to describe the hog sector's environmental footprint.
  • Members of the PVCRT want to work on a common platform that could be the basis of a life cycle analysis. Members examined the option of adopting an approach based on common parameters (for example, Life Cycle Analysis (LCA) inventory database).

Verified Canadian Pork

  • University of Alberta made a presentation on the Verified Canadian Pork program and how it resonates with consumers.
  • It was agreed that the final Verified Canadian Pork research results would be presented at a future PVCRT meeting.

Public trust

  • David Smith, Orion Global Business Sustainability Consultants, provided an update on the findings from his research on public trust in the Canadian meat sector. This research was funded by AAFC.
  • It was noted that a possible approach would be to identify "hot spots" (for example, areas of concern) and determine activities that can be carried out to make progress on mitigating the concerns. He also noted that a communication strategy was of utmost importance.
  • There was agreement that the sector cannot be silent on public trust issues. PVCRT members focused on the need for the development of an industry action plan to address concerns when a crisis occurs.
  • Producer representatives noted that the issue of public trust is a difficult conversation with their members as there are many other issues that also need attention.
  • The Public Trust Steering Committee (PTSC) summarized their activities to date and explained that the committee will move forward with a funding proposal that included work on collaboration between/across value chains, advance best practices and support metric development. The PVCRT agreed to write a letter to Minister MacAulay indicating its support for the PTSC funding plan.

Canadian animal welfare assessment tool

  • AAFC presented to PVCRT members the project involving the development of a complementary animal welfare tool aimed at the continued improvement of pork production practices (from farm to slaughterhouse). Industry members expressed some concerns about the relevance and use of the tool to the pork sector.
  • The industry strongly suggested taking into consideration the inclusion of genetic information when developing the protocol as it would be useful to assess the impacts on meat quality.

Access to Capital

  • In follow-up to an item from the October 2017 meeting, there was a strategic discussion to position an agenda item on "Access to Capital" with the Canadian Bankers Association at an upcoming roundtable meeting. It was decided that to best prepare for this meeting there would need to be research done to compare Canadian and foreign investment climates (for example, the US and the EU).
  • It was mentioned that the PVCRT's objectives must be clear when meeting the bankers, and that it would be important to give real life examples rather than anecdotal evidence. Background research will be shared with the PVCRT before the next meeting in preparation for a discussion with the Canadian Bankers Association.

Canada's trade agenda

  • AAFC provided an update on various ongoing trade negotiations including the North American Free Trade Agreement, the Comprehensive and Progressive Agreement for Trans-Pacific Partnership, the Pacific Alliance and Mercosur.
  • Global Affairs Canada also provided members with additional information on the reciprocity concept associated with EU veterinary medicine legislation that would effectively impose EU antibiotic use measures on countries exporting to the EU.

Transportation

  • PVCRT members discussed the importance of transportation (critical infrastructure) to the success of the sector.
  • Port infrastructure and recognizing chilled pork as an essential service were discussed. It was agreed that time would be dedicated to transportation issues at the next PVCRT meeting to further discuss these subjects.

Key industry and government initiatives

  • Noting the importance of the labour file, the PVCRT will explore the possibility of writing to the deputy ministers of Employment and Social Development Canada (ESDC), Immigration, Refugees and Citizenship Canada (IRCC) and AAFC thanking ESDC for their commitment to meeting and clarifying recurrence, level of representation and timing of the meetings.

Animal health

  • The Industry Co-chair led a discussion on animal health. Maple Leaf Foods is organizing a meeting of the livestock industry for the fall of 2018 to discuss a collaborative approach to animal health with the goal of developing a shared vision and a unified approach to engaging with the Government of Canada.
  • PVCRT members discussed the possible development of a survey to gather information that could be used in the preparation of a response plan in case of disease outbreak in the pork sector.
  • Other: The Industry Co-chair noted that there was no new information on the Canadian Pork Promotion and Research Agency (PRA)

Conclusion

  • The next meeting of the PVCRT will be held on the October 11-12, 2018 in Toronto.
  • Refer to Annex A for action items and Annex B for the list of participants.

Annex A: Action items and recommendations

Meeting / Item # Description Responsibility Timeline
32-1

The Sustainability Working Group will take into consideration the meeting's discussions and will report back to the PVCRT on progress made with respect to sustainability and public trust in the pork sector.

The Sustainability Working Group will discuss approaches to carry out an analysis of a life cycle.

Sustainability Working Group Action item for the October 2018 meeting agenda
32-2 Final research results on the Verified Canadian Pork brand will be presented at a future PVCRT meeting. Industry Action item for the October 2018 meeting agenda
32-3 The PVCRT will compare the investment climate and risk management tools in Canada to the tools available in other countries (for example, the US and the EU). The results of this work will be shared with PVCRT members before having a conversation with the Canadian Bankers Association, which is planned for the next PVCRT meeting. Industry Action item for the October 2018 meeting agenda
32-4 At the next PVCRT meeting, time will be dedicated to transportation issues including:
  • the process to recognize chilled pork as an essential service;
  • the lack of trucking infrastructure
Industry Action item for the October 2018 meeting agenda
32-5 Maple Leaf Foods Inc. is organizing a meeting of the livestock industry to discuss animal health preparedness with the aim of developing a common vision and a unified and stronger approach to animal heath in Canada. The approach will be presented at a future PVCRT meeting. Industry

September 2018

Update at the October 2018 meeting

32-6 The PVCRT agreed to write a letter to Minister MacAulay indicating its support for the PTSC funding plan. Industry Co-chair End of July
32-7 Noting the importance of the labour file, the PVCRT will explore the possibility of writing to the deputy ministers of Employment and Social Development Canada (ESDC), Immigration, Refugees and Citizenship Canada (IRCC) and AAFC thanking ESDC for their commitment to meeting and clarifying recurrence, level of representation and timing of the meetings. Industry Co-chair End of July

Annex B: Participants

Co-chairs

  • John Ross, Industry Co-chair, Canadian Pork Council
  • Doug Forsyth, Co-chair, Agriculture and Agri-Food Canada (AAFC)

Industry

  • Arnold Drung, Conestoga Meat Packers
  • Jurgen Preugschas, International Meat Secretariat
  • Neil Ketilson, Saskatchewan Pork Development Board
  • Frank Novak, Alberta Pork
  • Rory McAlpine, Maple Leaf Foods Inc.
  • Iain Stewart, Maple Leaf Foods Inc.
  • Steve Morin, Olymel
  • Randy Doctoroff, Costco
  • John Webb, Swine Innovation Pork
  • Brian Sullivan, Canadian Centre for Swine Improvement
  • Jorge Correa, Canadian Meat Council
  • Kevin Mosser, Canada Pork International
  • Martin Lavoie, Canada Pork International
  • Vincent Cloutier, Les éleveurs de porcs du Québec
  • Dan Majeau, Alberta Pork
  • Hans Kristensen, Canadian Pork Council
  • Stewart Cressman, Canadian Centre for Swine Improvement
  • Eric Schwindt, Ontario Pork
  • Jacques Faucher, Centre de développement du porc du Québec (CDPQ)

Provincial governments

  • Christoph Wand, Ontario Ministry of Agriculture, Food and Rural Affairs (OMAFRA)
  • Robyn Harte, Manitoba Agriculture (by teleconference)
  • Sarah-Claude Vanlandeghem, Quebec -ministère de l'Agriculture, des Pêcheries et de l'Alimentation (MAPAQ) (by teleconference)
  • Réjeanne Asselin, Quebec - MAPAQ
  • Brad Marceniuk, Saskatchewan Ministry of Agriculture (by teleconference)
  • Christian Klofenstein, CDPQ Saskatchewan (by teleconference)

Federal government

  • Patti Negrave, AAFC
  • Geoff Adams, GAC

Guest/speakers

  • Luiene Moura Rocha, AAFC
  • Kim McConnell, Public Trust Steering Committee
  • Ellen Goddard, University of Alberta
  • David Smith, Orion Global Business Sustainability Consultants

Federal support

  • Shane Campbell, AAFC
  • Claudine Routhier, AAFC
  • Sylvie Brûlé, AAFC

Provincial government observers

  • Greg Worley, OMAFRA

Industry observers

  • Audrey Cameron, Canadian Pork Council
  • Céline Bourbonnais, Canadian Pork Council
  • Gary Stordy, Canadian Pork Council
  • Myrna Grahn, Public Trust Steering Committee

Youth observer

  • William Gould, The Progressive Group of Companies

Federal government observers

  • Marty Seymour, Farm Credit Canada
  • Jason Baillargeon, AAFC
  • Francois Bédard, AAFC
  • Mélanie Pilotte (by teleconference)
  • Sylvie Picard-Mullin, AAFC (by teleconference)
  • John Webb, Swine Innovation Porc (by teleconference)
  • Pauline Bilodeau, AAFC
  • Dr. Luigi Faucitano, AAFC
Report a problem on this page
Please select all that apply:
Date modified: